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MEMBER

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Research and Education Strategy Division

Kohei SAKAKI

Assistant Professor, Institute of Development, Aging and Canser

202402.21 Toward understanding consumer decision-making structure (Pre-Event) Posted in Event

Various factors influence consumers' decisions to purchase products and services. Can brain science contribute to our understanding of their decision-making structure? Economists and cognitive neuroscientists discussed the potential application of brain science to the study of consumer behavior. See Japanese page for details (symposium is in Japanese).(Ishigaki)

The Sight of Symposium

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